How I used social media to travel the world and reach a mass audience
Without money but with the help of the crowd to the other side of the world
In 2016, I set myself an ambitious goal: to travel to the other side of the world without money and in an electric car. To reach Sydney, I asked people to "plug me in" with energy. On this website, people could select their location and offer me a meal, a place to sleep or power for the car.
I needed hundreds of people to get this far. Therefore, I had to make sure that I was visible online and in the media. I used social media to make sure people discovered me. That worked, almost 2,000 people from 45 countries plugged me in and I was able to go to many places. To find more help, I went to the media, sometimes in an unconventional way. All this attention made sure that after 1,119 days, 33 countries and 95,000 kilometres I reached my destination, and I did not spend a penny.
How does your organisation reach mass media?
In my presentation, I will use funny stories and real-life examples to tell you how I built a community, how I found people who offered me a place to stay, even in countries where they hardly spoke English, and how I reached millions of people through traditional media. At one point I even became a tabloid celebrity in Indonesia, and when I drove to the finish line in Sydney I had mobilised a convoy of 50 electric cars and this parade and arrival was filmed from a TV helicopter and broadcast live on national television.
Throughout the journey, more than 2,000 online articles were written about me, I was interviewed on the radio 150 times, appeared in newspapers hundreds of times and appeared regularly on TV. And I did all this without spending a single cent on marketing!
Curious how I can help your company or organisation reach the media? Ask for more information.
Goal: inspire, motivate, transfer knowledge.
Duration: In consultation, 20 to 50 minutes.
Audience: Wiebe tunes his presentation to the level of his audience. From management teams & board to employees.
Visual material: breathtaking photos, interactive routes and film footage of his adventure.
Online and webinars: Wiebe has his own studio for online presentations with impact.
Watch the overview of the massive media attention I received on arrival in Sydney.
Wiebe's inspiring story shows that reaching your goal does not only depend on a solid plan, a healthy dose of guts and a lot of perseverance.
Flexibility in dealing with unforeseen circumstances and plenty of humour are just as important - and this is reflected in Wiebe's inspiring and entertaining presentation.
The insights Wiebe gained on his journey contain valuable lessons many organisations can benefit from in realising their goals. Highly recommended!
Wiebe's ability to convey his journey engagingly and authentically made a profound impact on all attendees, captivated the audience and left us inspired. His genuine passion for a sustainable future was evident throughout his talk, as he shared the challenges and triumphs he experienced during his long journey. His anecdotes and visuals brought his adventure to life and encouraged us to consider the importance of embracing eco-friendly solutions in our everyday lives.
Not only was Wiebe an exceptional storyteller, but he also demonstrated a deep understanding of the current issues surrounding sustainability. His vast knowledge in these areas allowed him to present complex topics in an approachable and relatable way, which resonated with the audience on a personal level.
As a speaker, Wiebe is incredibly personable and approachable. He has a unique ability to connect with a diverse audience, and his enthusiasm for his subject matter is contagious. His presentation left us all with a renewed sense of purpose and determination to take action towards a more sustainable future.
Recently, Wiebe Wakker gave an inspiring presentation for the Young Alfen organization in Almere about his journey to the other side of the world in an electric car. His presentation took us through his road trip from start to finish.
Wiebe knows how to look back on his journey in an engaging way and take the listener along with him. Thus, you become part of the journey and accompanying cultural experiences and unexpected challenges that came his way.
The presentation provides food for thought on topics such as personal development, perseverance and multicultural cooperation. Range anxiety will have taken on a different meaning for many after Wiebe's presentation.
Wiebe recently told his amazing story at the municipality of Amsterdam at the Department of Space and Sustainability. It is a boy's book full of adventure and challenges that seem insuperable.
You could captivate the audience with just the pictures, but during your story you discuss topics such as sustainability, collaboration and dealing with setbacks.
My colleagues left the meeting inspired. Highly recommended!
As an innovation centre in the creative industry, we are always looking for inspiration: Wiebe certainly gave us that.
With his story about his world trip in an electric car, he managed to enthuse the companies in the room and, not unimportantly, make them laugh. Wiebe speaks in a down-to-earth and spontaneous way and really stands as himself on the stage.
He makes you think, not only about sustainability but especially about jumping in at the deep end and going on an adventure.
I can heartily recommend Wiebe as a speaker in the business industry.
At 'Impact Event Sustainable Zeist', Wiebe gave a fantastic presentation about his journey in an electric car from the Netherlands to Australia.
During his lively talk, interspersed with anecdotes, self-mockery and humour, everyone was hanging on his every word. Many beautiful photos and videos made his story and the challenges he faced understandable. This can inspire everyone in the field of sustainable mobility, the goodness of people and problem-solving!
What an inspiring story! During our first physical meeting after a long time, we asked Wiebe to take us along on his journey.
Wiebe stood on the stage as himself. Open and honest, with humour and lots of visuals, he makes you think. Wiebe taught us that you don't have to be afraid of the unknown. A little courage to take the deep dive helps. He gives striking examples that make you realise again that you are always judging, where this is often wrong. By trusting in the goodness of people, beautiful collaborations spontaneously arise.
Are you looking for an example where the goal is clear, but the journey is unknown? Do you want to be made to think simultaneously about following your dreams where sustainability is an important theme? I can recommend Wiebe to you.
Innovation, sustainability, inspiration, adventure, humour, life lessons and so on and so forth. I enjoyed Wiebe's presentation at Hoogheemraadschap Delfland about his trip to Australia and all the life lessons he learned from it.
It was very inspiring to hear Wiebe talk about the ups and downs and even though I will never make such a journey myself, the 'journey' and development of the person Wiebe is very recognisable.
Wiebe takes you completely along in his car in just under 50 minutes and the joy of crossing the finish line was tangible even for me because I was so carried along.
Wiebe, thank you for your beautiful story, I wish and hope that you may inspire many more people and I and many of my colleagues are eagerly awaiting your book!
DB Breweries/HEINEKEN was lucky to host Wiebe on the last leg of his around-the-world trip in New Zealand. Wiebe’s authentic, easy-going style presentation style was well-received by our staff and his talk was both entertaining and informative.
Our staff came away more informed about EVs and inspired to live a little more sustainably in their own lives.
Wiebe is an inspiring and enthusiastic speaker! The very same week he concluded his world tour in an electric vehicle, he took the time to come into the LinkedIn Sydney office to tell his story. He inspired many of my colleagues on the possibilities of EVs!
I would highly recommend Wiebe as a public speaker.
Visitors to Ecomobiel were very enthusiastic about Wiebe's presentation. Wiebe's journey is unique and so is his story. Wiebe inspires, makes people think and provides a comic note.
After you have heard his story, you know that you can achieve your goals, even if they seem totally unattainable.
What a beautiful story and presentation! Wiebe told us how he travelled through 34 countries with an electric car and without financial means.
His journey was not an easy one, one with many obstacles and challenges. In an energetic and funny way he told his story. Especially his message about sustainability came across strongly, a theme we work on every day within our organisation.
Wiebe met a lot of people and was able to share the purpose of his journey with the people met, which inspired and convinced a lot of people to start thinking more about sustainability.
He also inspired our team. I would highly recommend him as a speaker!
On 24 October we organised a so-called pressure cooker session. With the business community, young people, government and education, to come up with smart solutions for the changes in education and the labour market in relation to the energy transition.
To show how fast the world is changing and what is possible, we needed inspiration. We asked Wiebe for that. And this turned out to be great; the success of the day, for young and old. Afterwards, everyone wanted a photo with Wiebe and his signature.
Wiebe, your story inspires!
We really enjoyed Wiebe's stories about his bizarre trip to Australia in an electric car. It was very inspiring to hear him talk about the more than 95,000 kilometres and 33 countries of the longest journey ever in an electric car.
With his down-to-earth humorous reflections on the visual spectacle, Wiebe knows how to captivate to the end.
You get the urge to travel and it helps almost therapeutically against "range anxiety"!
I like to think along with you to make your (online) meeting, conference or event a success. Please fill in the contact form. I will contact you as soon as possible.